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Villas & Homestays

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Villas & Homestays

Sold on trust before it’s sold on space.

Villas & Homestays

WHO BOOKS THIS WAY

Families, friend groups and couples choosing a private stay over a hotel, deciding on Instagram-worthy photos, host reviews and word of mouth.

THE STRATEGY

A villa with no big brand behind it earns trust through what guests can see and who has already stayed. As a villa marketing agency, we put visuals and social proof front and centre, so the property sells itself on Instagram, Google and Meta alike. It’s vacation rental marketing built on proof, not just promises.

PLANS FOR VILLAS & HOMESTAYS

Every service, with the plan we recommend for your villa or homestay.

Switch tabs to see full pricing and deliverables for each service. The tiers we recommend for villas and homestays are highlighted.

Social Media Marketing

Guest photos and reviews are reshared as proof, because trust is your brand.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹25,000

Social media strategy & planning
Monthly content calendar
Content creation & copywriting
4 posts
8 reels
15 Stories
Community management
Social media reporting & analytics
2 competitor benchmarking
Festive & seasonal campaigns

Recommended

Platinum

Platinum

₹60,000

Social media strategy & planning
Monthly content calendar
Content creation & copywriting
Creative design
6 posts
12 reels
Stories & daily updates
Community management
Social media reporting & analytics
4 competitor benchmarking
Festive & seasonal campaigns
Staycation campaigns
Private celebrations & group-stay promotions
Spa & wellness promotions
Influencer coordination

Custom

Custom

Pricing on request

Social media strategy & planning
Monthly content calendar
Content creation & copywriting
Creative design
Posts as per your plan
Reels as per your plan
Stories & daily updates
Community management
Social media reporting & analytics
Competitor benchmarking (custom set)
Festive & seasonal campaigns
Staycation campaigns
Private celebrations & group-stay promotions
Spa & wellness promotions
Influencer coordination

SEO

Rank for “villa in [destination]” and “homestay near [place]” to win bookings beyond OTAs.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹25,000

Full technical audit with priority fixes & core code cleanup
Schema + Robots.txt Optimization
3 high-intent SEO blogs/articles per month with FAQ schema
15 high-quality, relevant backlinks per month
15 keywords ( 10 primary + 5 secondary )
Standard page-speed optimization, basic monitoring
GBP optimization for local visibility + 5 GBP Posts
2 competitors tracked per month
Setup + monitoring + monthly insights report
Booking/enquiry CTA & landing page recommendations
Strategic internal linking across the site
Detailed Report Discussions (Once in a month)
Foundational GEO

Recommended

Platinum

Platinum

₹60,000

Advanced technical SEO, speed, crawlability & Core Web Vitals fixes + continuous optimization
Schema + Robots.txt Optimization
6 high-intent SEO blogs/articles per month with FAQs
40 high-quality, relevant backlinks per month
25 keywords (15 primary + 10 secondary)
AEO for top 10 primary keywords for maximum AI-answer coverage
Content structured for AI-answer eligibility
GBP + local search optimization + 12 GBP Posts
5 competitors tracked per month
AI-driven report with YoY & MoM growth intelligence (Every 15 Days)
Booking/enquiry CTA & landing page recommendations
Strategic internal linking across the site
Detailed Report Discussions (Once in a month)
Virtual meet every 15 days to discuss updates
Foundational GEO

Custom

Custom

Pricing on request

Advanced technical SEO, speed, crawlability & Core Web Vitals fixes + continuous optimization
Schema + Robots.txt Optimization
High-intent SEO blogs/articles as per your plan, with FAQs
High-quality backlinks as per your plan
Custom keyword set
AEO for your top primary keywords for maximum AI-answer coverage
Content structured for AI-answer eligibility
GBP + local search optimization + GBP Posts as per your plan
Custom competitor set tracked monthly
AI-driven report with YoY & MoM growth intelligence (Every 15 Days)
Booking/enquiry CTA & landing page recommendations
Strategic internal linking across the site
Detailed Report Discussions (Once in a month)
Virtual meet
Foundational GEO

PPC

Targeted Google and Meta ads for weekends, long holidays and group getaways.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹20,000

Ad account setup
2 Platforms ad management
Remarketing & Retargeting
Budget & Bid Management
Lead Generation & Direct Booking Campaigns
Revenue & ROAS Optimisation
Ad Performance Reporting

Recommended

Platinum

Platinum

₹30,000

Ad account setup
4 Platforms ad management
Paid Media Strategy
Creative & Ad Copy Strategy
Landing Page & Conversion Optimisation
Remarketing & Retargeting
Budget & Bid Management
Lead Generation & Direct Booking Campaigns
Revenue & ROAS Optimisation
Ad Performance Reporting

Custom

Custom

Pricing on request

Ad account setup
Multi-platform ad management (as per your plan)
Paid Media Strategy
Creative & Ad Copy Strategy
Landing Page & Conversion Optimisation
Remarketing & Retargeting
Budget & Bid Management
Lead Generation & Direct Booking Campaigns
Revenue & ROAS Optimisation
Ad Performance Reporting

Content Shoot

Villa photography and short videos that show the pool, the view and the vibe.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold (full-day shoot)

₹60,000

1 conceptual or 2 basic content shoots
Concept development
Creative direction
Shot lists
Moodboard
30 edited images
1 Main reel
9 reels
Raw files (all shoot footage and images)
Event coverage
500 GB cloud data storage

Recommended

Platinum

Platinum (multi-day shoot)

₹1,00,000

2 conceptual or 4 basic content shoots
Concept development
Creative direction
Shot lists
Moodboard
60 edited images
12 reels
Raw files (all shoot footage and images)
1 Hero film
Drone photography*
Drone videography*
Podcast shoot
OTA photography
Event coverage
Model shoots
2 TB cloud data storage

Custom

Custom

Pricing on request

Conceptual or basic shoots as per your plan
Concept development
Creative direction
Shot lists
Moodboard
Edited images as per your plan
Reels as per your plan
Raw files (all shoot footage and images)
Hero film
Drone photography*
Drone videography*
Podcast shoot
OTA photography
Event coverage
Model shoots
Cloud data storage as per your plan

*Drone shoots subject to local permissions and weather.

Influencer Marketing

Barter collaborations with travel creators chosen for aesthetic fit, not follower count.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹10,000

Influencer strategy
Influencer discovery & research
Influencer shortlisting
3 nano/micro influencers
Influencer coordination
Negotiation & commercial management
Content approval
Performance reporting

Recommended

Platinum

Platinum

₹20,000

Influencer strategy
Influencer discovery & research
Influencer shortlisting
6 nano/micro influencers
1 Macro/Celebrity influencer
Content brief development
Influencer coordination
Negotiation & commercial management
Content approval
Campaign tracking
Performance reporting
UGC generation

Custom

Custom

Pricing on request

Influencer strategy
Influencer discovery & research
Influencer shortlisting
Nano/micro influencers as per your plan
Macro/celebrity influencers as per your plan
Content brief development
Influencer coordination
Negotiation & commercial management
Content approval
Campaign tracking
Performance reporting
UGC generation

YouTube Marketing

Villa tours and stay stories that build trust before the first enquiry.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹10,000

Channel setup & optimisation
Channel branding
4 video uploads
Basic Video SEO
Monthly performance analytics

Recommended

Platinum

Platinum

₹20,000

YouTube channel strategy
Channel setup & optimisation
Channel branding
Video content strategy
8 video uploads
Video SEO
Thumbnail design
Playlist strategy
Channel management
YouTube ads management
Performance analytics every 15 days

Custom

Custom

Pricing on request

YouTube channel strategy
Channel setup & optimisation
Channel branding
Video content strategy
Video uploads as per your plan
Video SEO
Thumbnail design
Playlist strategy
Channel management
YouTube ads management
Performance analytics

Website Design

A simple website with direct booking or WhatsApp enquiry, so you pay fewer commissions.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹60,000

Hotel website design up to 12 pages
UX/UI design
Mobile-first design
Events pages
2 Contact Us/lead-generation forms
WhatsApp integration
Booking engine integration
Website speed optimisation
SEO-friendly architecture
Analytics & conversion tracking

Recommended

Platinum

Platinum

₹1,00,000

Hotel website design up to 24 pages
Website redesign
UX/UI design
Mobile-first design
Hotel booking journey optimisation
Events pages
4 Contact Us/lead-generation forms
2 Landing-page designs
WhatsApp integration
Booking engine integration
CRM/API integrations
Website speed optimisation
SEO-friendly architecture
Analytics & conversion tracking

Custom

Custom

Pricing on request

Hotel website design, custom page count
Website redesign
UX/UI design
Mobile-first design
Hotel booking journey optimisation
Events pages
Lead-generation forms as per your plan
Landing-page designs as per your plan
WhatsApp integration
Booking engine integration
CRM/API integrations
Website speed optimisation
SEO-friendly architecture
Analytics & conversion tracking

Pre-Opening

Build buzz and first bookings before your villa or homestay goes live.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹20,000

Pre-opening marketing strategy
Brand launch strategy
Digital launch roadmap
Social media pre-launch campaign
Coming-soon campaign
Brand photography (basic)
Property shoot
Room & F&B content creation
Influencer strategy
Google Business Profile setup

Recommended

Platinum

Platinum

₹30,000

Pre-opening marketing strategy
Brand launch strategy
Digital launch roadmap
Social media pre-launch campaign
Coming-soon campaign
Brand photography
Property shoot
Room & F&B content creation
Influencer strategy
PR/digital buzz campaigns
Google Business Profile setup
Recruitment branding
Post-opening campaign strategy

Custom

Custom

Pricing on request

Pre-opening marketing strategy
Brand launch strategy
Digital launch roadmap
Social media pre-launch campaign
Coming-soon campaign
Brand photography
Property shoot
Room & F&B content creation
Influencer strategy
PR/digital buzz campaigns
Google Business Profile setup
Recruitment branding
Post-opening campaign strategy
Launch event coverage
Multi-city/OTA launch rollout

LinkedIn Marketing

Reach teams planning small offsites and private group retreats.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹20,000

LinkedIn strategy
Corporate brand positioning
Company page management
Content calendar
12 posts & 3 videos
Corporate storytelling
Leadership communication
GM / leadership profiles
Employer branding
Employee advocacy
Recruitment communication
Awards & achievements
Analytics & reporting

Recommended

Platinum

Platinum

₹30,000

LinkedIn strategy
Corporate brand positioning
Company page management
Content calendar
15 posts & 5 videos
Corporate storytelling
Leadership communication
GM / leadership profiles
Employer branding
Employee advocacy
Recruitment communication
Awards & achievements
CSR communication
Sustainability communication
Corporate events
MICE communication
Business partnerships
Industry thought leadership
Hotel milestones
LinkedIn ads campaigns
Analytics & reporting

Custom

Custom

Pricing on request

LinkedIn strategy
Corporate brand positioning
Company page management
Content calendar
Posts & videos as per your plan
Corporate storytelling
Leadership communication
GM / leadership profiles
Employer branding
Employee advocacy
Recruitment communication
Awards & achievements
CSR communication
Sustainability communication
Corporate events
MICE communication
Business partnerships
Industry thought leadership
Hotel milestones
LinkedIn ads campaigns
LinkedIn lead-generation outreach
Analytics & reporting

Brand Collaterals

Logo, house guides and welcome notes that feel personal.

Recommended: Gold, Platinum, Custom Full service page

Gold

Gold

₹20,000

Brand guidelines
1 Hotel brand presentation
1 Corporate brochure
1 Hotel brochure
1 F&B menu
2 Menu cards
2 Tent cards
2 Flyers
2 Posters
1 Standee
1 Digital invitation
1 Event invitation
1 Wedding collateral
4 Banquet collateral
4 Spa collateral
4 Room collateral
2 In-room dining collateral
1 Welcome card
1 Guest communication material
4 Signage & wayfinding

Recommended

Platinum

Platinum

₹50,000

Brand guidelines
1 Hotel brand presentation
1 Corporate brochure
1 Hotel brochure
1 F&B menu
3 Menu cards
4 Tent cards
4 Flyers
4 Posters
1 Standee
1 Digital invitation
1 Event invitation
1 Wedding collateral
4 Banquet collateral
4 Spa collateral
4 Room collateral
2 In-room dining collateral
1 Welcome card
1 Guest communication material
4 Signage & wayfinding
1 Outdoor branding
4 Digital screens
2 Emailers
2 Corporate gifting collateral
4 Social media templates
2 Campaign key visuals
Logo & brand identity

Custom

Custom

Pricing on request

All items, quantities as per your plan
Brand guidelines
Hotel brand presentations
Sales presentations
Corporate brochures
Hotel brochures
F&B menus
Menu cards
Tent cards
Flyers
Posters
Standees
Digital invitations
Event invitations
Wedding collateral
Banquet collateral
Spa collateral
Room collateral
In-room dining collateral
Welcome cards
Guest communication material
Signage & wayfinding
Outdoor branding
Digital screens
Emailers
Corporate gifting collateral
Social media templates
Campaign key visuals
Logo & brand identity

WHY CHOOSE US?

Villa and homestay marketing, built on trust.

01

Trust-building from zero

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Social proof, reviews and host-led content do the work a hotel brand normally would.

02

Lean plans that still convert

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Plans sized for owner-run properties, without agency-sized budgets.

03

Creator partnerships that fit

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Influencers chosen for aesthetic fit, not follower count, by the Hospitality Minds team behind 51.3M+ social views.

RECOMMENDATION BY PROPERTY CATEGORY

Service	Standard	Premium	Luxury
Social Media Marketing	Gold	Gold	Platinum
SEO	Gold	Gold	Platinum
PPC	Gold	Gold	Platinum
Content Shoot	Gold	Gold	Platinum
Influencer Marketing	Gold	Gold	Platinum
YouTube Marketing	Gold	Gold	Platinum
Website Design	Gold	Gold	Platinum
Pre-Opening	Gold	Gold	Platinum
LinkedIn Marketing	Gold	Gold	Platinum
Brand Collaterals	Gold	Gold	Platinum

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Not sure where to start?

Tell us your property type and goals. Our hotel marketing team will suggest the right services and tier.

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